If your site is getting crawled often then more of your new content will be getting indexed which will positively impact Organic traffic.
Being aware of crawl volumes and frequencies can also help identify potential issues with content being blocked.
Find the important pages search engines aren't reaching and fix internal linking.
Out of Stock Impact
Having products discontinued or out of stock can impact not just sales but Organic performance. Search engines don't want to send people to pages they can't transact on if they performed a transactional search.
Incendium is uniquely able to measure this impact, so you can take this important measure into account when judging organic performance. Did you get ranked lower by an algorithm? Or just because you reduced stock.
Top Organic Landing Pages
Identify which pages are getting the most organic traffic, see how engaged those visitors are and how well those pages convert. Ensure you're making the most of the channel.